About Starred

Welcome to the one-stop-shop for everything you’d want to know about us at Starred. We’re a values-driven organisation – the key principles of our culture influence everything from how we work together to the products we ship.

About Starred

Welcome to the one-stop-shop for everything you’d want to know about us at Starred. We’re a values-driven organisation – the key principles of our culture influence everything from how we work together to the products we ship.

Trusted by 250+ companies worldwide.

Our story

Starred was founded by Lars van Wieren in Amsterdam in 2013. Joined soon after by Managing Director Mark Berendsen, the company was set to grow with some core product principles.

Having worked together previously at Google, they came together to change the way businesses handle feedback. No more boring surveys that no one wanted to fill out, Starred was going to be respondent-first. The solution needed to provide businesses feedback data which was directly actionable.

Wind forward to the present day and the mission is on course. The Starred SaaS solution is used by 250+ clients worldwide in B2B, B2C, HR and recruitment. With a growing team of 30+ across two offices in Amsterdam and London, and having ranked 5th in the Netherlands Deloitte Fast50 in 2018, there’s a path ahead of rapid growth and human-first feedback culture.

Our mission

Starred’s mission is to make feedback better for everyone. Feedback matters, and it’s been missing a human touch. It’s time for companies who are ready to listen. We empower the conversation.

Curious how we developed our mission? We’ve written about it in depth, especially about how the mission evolves with our team and our product.

Our mission

Starred’s mission is to make feedback better for everyone. Feedback matters, and it’s been missing a human touch. It’s time for companies who are ready to listen. We empower the conversation.

Curious how we developed our mission? We’ve written about it in depth, especially about how the mission evolves with our team and our product.

Culture

We believe our progress as an organisation has as much to do with how well we live our core values as it does with setting and meeting smart performance goals. It’s all about this golden balance – we’re true believers that an engaged, happy workforce accelerates our mission. We hire people we trust, and trust the people we hire. Trust extends right through our culture and it’s reflected in our approach to flexibility and rewarding our team. We expect our people to act in Starred’s best interest. For us that means taking ownership of your output.

Curious to learn more about Starred’s culture?
Our team’s Cultural Handbook is open access.

Culture

We believe our progress as an organisation has as much to do with how well we live our core values as it does with setting and meeting smart performance goals. It’s all about this golden balance – we’re true believers that an engaged, happy workforce accelerates our mission. We hire people we trust, and trust the people we hire. Trust extends right through our culture and it’s reflected in our approach to flexibility and rewarding our team. We expect our people to act in Starred’s best interest. For us that means taking ownership of your output.

Curious to learn more about Starred’s culture?
Our team’s Cultural Handbook is open access.

Values

A lot of companies will tell you they have values. But how well do they live them? At Starred we give each other recognition both online and offline based on how we see one another embodying the values in our work and in our collaboration. Good leadership has everything to do with embodying the values.

The 5 core values came together based on everything we saw was great about our team, what we need to support our mission, and the idea that these principles would pave the path of our growth and every team member’s development.

Values

A lot of companies will tell you they have values. But how well do they live them? At Starred we give each other recognition both online and offline based on how we see one another embodying the values in our work and in our collaboration. Good leadership has everything to do with embodying the values.

The 5 core values came together based on everything we saw was great about our team, what we need to support our mission, and the idea that these principles would pave the path of our growth and every team member’s development.